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Scenario: Nadia sells handmade jewelry on Instagram Direct and confirms payments on WhatsApp. She has one assistant (Sara) and peaks during Eid and wedding season. Plan: Growth — broadcasts to past buyers, custom AI Agent, unlimited contacts not needed but Growth unlocks campaigns.

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The challenge

  • Story replies and DMs flood in during live sales
  • “Is this still available?” asked dozens of times per drop
  • She needs to message past buyers without copying numbers into a spreadsheet
  • Sara must run the inbox without Nadia’s personal phone

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Drop night — how Nadia and Sara work

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How Nadia uses Vendschat

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Instagram + WhatsApp in one Chat

Settings → Workspace → Channels → connect Instagram Direct + WhatsApp. During a live sale, both see every “PRICE?” reply in Chat (/chat). Filter by channel icon or label — no app switching. Instagram setup: Allow popups in the browser for Connect with Instagram — blocked popups are the #1 setup failure.

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Labels for drop workflow

Create labels in Settings → Workspace → Labels. Sara filters Chat to Live-Mar14 + unread — works top to bottom.

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Quick replies with Generate Reply

Settings → Workspace → Generate Reply — Nadia adds tones:
  • Friendly short — “Yes love, still available! Want me to hold it 30 min?”
  • Translate — when buyers write in English
In Chat, highlight draft text → sparkle Generate Reply → pick tone → edit one line → send. Generate Reply helps humans — it does not auto-send to customers.

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AI Agent during live hour only

Actions (Update labels, Add comments): train in instructions — e.g. “When someone asks price during a live, mention the live discount.” Automated label application from bot actions is instruction-guided today; Sara still labels Paid manually when she sees proof. Assignment: For high-volume drops, leave low-value threads Unassigned with bot Active; Sara takes over threads she assigns to herself.

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WhatsApp broadcast to past buyers

After restocking a bestseller:
  1. Label everyone who bought before: Repeat buyer (during normal chats)
  2. Ensure template back_in_stock is Approved in Templates
  3. Chat → composer Templates → Broadcast tab
  4. Select labels: Repeat buyer → pick template (image header if configured)
  5. Optional Schedule at (UTC) for 8 PM local (convert to UTC)
Requires Growth plan for label broadcasts. Starter can still run inbox + Instagram; upgrade before the campaign.

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Product photos on WhatsApp

Nadia sends product images from Chat composer (photo attachment) when buyers ask “show me the gold set.” WhatsApp catalog product cards (Meta Commerce catalog) are supported on the platform backend but do not have a product picker in the composer UI yet — use images + links in templates or manual media until catalog composer ships.

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Results solo sellers care about

  • Never miss a story reply while packing orders
  • Repeat revenue from labeled Repeat buyer broadcasts
  • Sara runs Chat without Nadia’s personal phone — same workspace login

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Copy-paste playbook

  1. Connect Instagram Direct + WhatsApp
  2. Labels: Live-[date], Paid, Ship pending, Repeat buyer
  3. Generate Reply tones for Nadia’s voice
  4. AI Agent — Paused by default; Active only during drops
  5. Growth plan + approved template before first Broadcast
  6. Analytics on WhatsApp number after campaigns (24h wait for read rate)